This article will mark the notable differences between two anomalous advertisement techniques: TopSearchBanner and Google AdWords tool:
1. Adwords, a product of Google, involves the PPC (Pay Per Click) promotional strategy. This strategy involves you to pay only when a user clicks on your advertisement link. Although it is advantageous in some instances, you have to be a little cautious. On choosing an appropriate keyword, you might find yourself as one of the buyers of your keyword. You might also need to pay as much as 90$ to get clicks to your link. When it comes to TopSearchBanner, you only need to pay for a keyword once in a year, and only you get to know the performance of your keyword.
2. If you choose the Google Adwords tool, you always have to clash against companies who are competing for the same keyword. So, the price for the keyword goes up resulting a blow to your returns upon investment, unless you are professionally wise and focussed. But when it comes to TopSearchBanner, all you need to do is fix the URL for the keyword. This will automatically bring in the traffic to your website.
3. Your promotion budget might always vary in Google AdWords, in accordance with the keywords and the type of results which you need. TopSearchBanner has fixed price for any number of keywords one chooses. So, the only point that you need to think about is to select the right set of keywords for your website.
4. So, when someone searches with a particular keyword, TopSearchBanner takes your website to the top of the search results in the form of a banner. As a result, a visitor will be able to look at the website without clicking on any advertisement link (against their liking).
5. TopSearchBanner nicely gels with a large number of search engines and websites whereas Google Adwords only works with Google search engines and its network partners.
This comparison describes 5 main feature differences between 2 advertising technologies. You can get more information on the website as well as tools for choosing right keywords.
1. Adwords, a product of Google, involves the PPC (Pay Per Click) promotional strategy. This strategy involves you to pay only when a user clicks on your advertisement link. Although it is advantageous in some instances, you have to be a little cautious. On choosing an appropriate keyword, you might find yourself as one of the buyers of your keyword. You might also need to pay as much as 90$ to get clicks to your link. When it comes to TopSearchBanner, you only need to pay for a keyword once in a year, and only you get to know the performance of your keyword.
2. If you choose the Google Adwords tool, you always have to clash against companies who are competing for the same keyword. So, the price for the keyword goes up resulting a blow to your returns upon investment, unless you are professionally wise and focussed. But when it comes to TopSearchBanner, all you need to do is fix the URL for the keyword. This will automatically bring in the traffic to your website.
3. Your promotion budget might always vary in Google AdWords, in accordance with the keywords and the type of results which you need. TopSearchBanner has fixed price for any number of keywords one chooses. So, the only point that you need to think about is to select the right set of keywords for your website.
4. So, when someone searches with a particular keyword, TopSearchBanner takes your website to the top of the search results in the form of a banner. As a result, a visitor will be able to look at the website without clicking on any advertisement link (against their liking).
5. TopSearchBanner nicely gels with a large number of search engines and websites whereas Google Adwords only works with Google search engines and its network partners.
This comparison describes 5 main feature differences between 2 advertising technologies. You can get more information on the website as well as tools for choosing right keywords.